A Century of Engineering Excellence

Founded in 1861 as the Birmingham Small Arms Company, BSA carries a legacy of precision engineering that shifted from firearms to the forefront of the motorcycling world in 1903. By the 1950s, BSA had risen to become the world’s largest motorcycle manufacturer, with one in every four motorcycles on the road globally sporting the iconic BSA badge. Renowned for their performance and reliability, BSA machines became the preferred choice for police forces worldwide and dominated legendary racetracks from Daytona to Santa Catalina, cementing their status as a pillar of British motorcycling history.

The Legend Reborn: A New Era

After decades of anticipation, the BSA legend has officially returned to the global stage. Following its acquisition by Classic Legends (a subsidiary of the Mahindra Group), the brand has entered a bold new chapter with the launch of the all-new BSA Gold Star. Merging the timeless, authentic DNA of the original classics with modern engineering and performance, the new range honors the brand’s storied past while delivering a premier riding experience for the modern enthusiast. Leisk Motor Sports is proud to work with a brand that defined an era and continues to lead the way in heritage motorcycling.